by Bryan B.S.
30 Oct 17
Many bookies focused on traditional sports events, such as Basketball or Baseball, and they left out big events like boxing from their betting site. They believed that an event that happened only one time cannot be that profitable or that the work required to make money out of boxing fights is too much due to the amount of competitors. However, reality is different, boxing matches are an enormous opportunity for bookies that want to make a ridiculous amount of cash in just one night.
Take for example the last big boxing event, Floyd Mayweather vs. Conor McGregor, the odds for that match where Mayweather -450, McGregor +350. For this match most of the bets went to McGregor's corner, which means it was a highly profitable match for bookies thanks to Mayweather winning.
Nevertheless, it is no coincidence that bookies made a big cut from that match, it was easy to tell who was going to win the fight and to who people would bet for, and that's because of the huge amount of media coverage these type of fights gets months before the fight, making it easy for bookies to read the situation and prepare beforehand to balance the betting action on their favor.
Thanks to the media coverage, boxing matches often bring the attention of people that not care much about sports, which is a great opportunity to acquire some one-time bettors for your betting site. These types of players are very rare and only appear with these types of events. They only want to gamble in this particular match and that's it, the trill that builds around the fight makes them more willing to bet. They represent a huge part of your potential income, that is why you need to acquire as much one-timers as you can. A good-looking, easy to use betting site is the key to attract them.
Big Boxing Matches don't happened very often, that's why when an opportunity like this appears you have to be prepared to take advantage when it shows up and fills your pockets with cash.