by Bryan B.S.
06 Oct 17
Owning a betting site is a 24-hour job and requires that you are always on selling mode of your bookie services. It could be that you are acquiring some new players or that you are trying to convince a potential investor to partner with you, if you don't deliver a professional and convincing sales pitch you will waste time and energy for nothing.
That's why you need to be prepared beforehand with a killing sales pitch that will close deals and put money in your pockets in the blink of an eye. If you want to create your own sales pitch follow these recommendations:
You may think that an effective sales pitch must have some exaggeration and fiction to spice thing up and get people's attention. But that's far from true; the backbone of a great sales pitch is honesty. You have to be consequent about your promises and what you can deliver, do not offer more than you can give. For example, when you are acquiring new players, always be honest about your betting limits and the rules of your betting site, that way the player has the freedom to choose if he wants to do business with you or not, instead of getting a nasty surprise once he signs up in your betting site without knowing the rules.
Know Your Product
The best salespeople in the world have one thing in common and that is a deep knowledge of their products, this allows them to create the perfect match between their products and the client's needs, making the sales process easier. If you want to deliver a killer sales pitch you need to know all the features and characteristics of your betting site. Read all the manuals and walkthroughs provided by your pay per head partner and use your betting site as a player once in a while to really get a glimpse of the benefits of your product.
If you want to be a profitable bookie you need a deep understanding of your product and your players to deliver an effective sales pitch.