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Serving a minority of clients can be profitable.


The super bowl moves around 4.7 trillion in bets, the MBL moves around 1.7 trillion in bets, with these numbers it is not surprising that all the bookies are fighting to the death for the bettors of these sports. It is a fact that you can generate large income by promoting and accepting bets for these sports, but what about the Golf bets, or the Rugby bets, or the Cricket, to name a few. Can betting income be generated in non-traditional sports?

The answer is yes, non-traditional sports can be a great source of income for bookies that know how to promote betting options correctly, then we present a series of recommendations to be able to serve what we call a niche of clients and obtain income.

Identify your niche
A niche of clients is a group of players looking for betting options in non-traditional sports, that is to say, everything that is outside the leagues of the NFL, MLB, NBA or NHL. This type of gamblers is interested in sports such as Cricket or Rugby. While some betting sites have betting options for these sports, they do not usually give them much priority or promotion, so that the gamblers of these sports feel relegated. For this reason, the bookies that want to generate income from this type of players have to first define what segment or niche they want to serve and focus on creating marketing campaigns to attract these types of players.

Niche players usually resent that promotions are not generated for the sports in which they are interested since most of the promotions and special activities of the betting sites are focused on traditional sports and big events like the Super Bowl or the world series. Bookies that want to serve the best way to a niche of players should strive to offer promotions and special activities focused on nontraditional sports.

Executed in the right way a niche strategy can be very profitable for a bookie since these players tend to be more loyal to a betting site where they can find the betting options for the sports they like, which means that they bet recurrently.

So let’s start making money, join our team today, call our Toll Free Number now, 1-888-999-7841, visit our website www.abcperhead.com or send us an Email to [email protected]


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